Monday, October 29, 2007

To Match the Elephants...

The Japanese will be seeing?

France's 2007 Beaujolais Nouveau wine has gone pink for its Japanese fans, with rose bottles to hit the shelves alongside the traditional red, a winegrowers' body said Wednesday.

....Japan is the biggest importer of Beaujolais Nouveau, with a record 11 million bottles ordered last year. Even though beer and Japanese sake remain far more popular than wine, Beaujolais Nouveau has become a seasonal fad, sold everywhere from fine restaurants to convenience stores.

No comments: